Our Fashion Marketing and Promotion BA has been designed to cater for creative, passionate and motivated students who want to pursue a creative degree within the fashion industry and develop a solid understanding of business in the digital era.

The fashion promotion industry offers some of the most attractive jobs in the industry and our course allows you to experience the wide spectrum of this field. The course will also give you a comprehensive understanding of how to apply your strengths, in order to achieve your future ambitions in the arena of fashion promotion.

We’ve developed this course with industry input in order to respond to the changing needs of contemporary fashion. Our industry experts are increasingly looking for creative and digitally literate fashion business graduates to help drive their marketing and promotion strategy across multiple customer touchpoints. This course is therefore designed to develop your creative, technical and business skills on a commercial level.

During your three years on the course, you will be introduced to a wide range of fashion promotion and marketing projects, including trends, creative marketing and communication, branding, styling, visual merchandising and visual merchandising photography, film and media, strategic marketing, digital creation and new developments in social media.